A New Reign

February 2007

It’s been nearly a year since Ash first approached me with the idea of the two of us buying Tails Up and running it as our own.  At that time Ash had been managing Tails Up for about a year and could see the company’s potential. 

What he was looking for from me was someone who could share in the bait creation and who would take on some of the day to day business stuff.  So he can now have more time to be out there spreading the word about the awesome things that are happening in the Tails Up camp.

So at last the waiting, months of hard work, negotiations and planning have come to fruition.  Now all the plans and ideas we have been mulling over since that first meeting can be put into action. 

As the new owners of Tails Up both Ash and I are looking forward to providing you all as valued customers, with a personal and complete package, when it comes down to your fishing and bait requirements.

We are both confident that your angling will benefit from our years of experience in both fishing and baiting techniques, as well as the more technical aspects of fish nutrition and bait development.

This new website is just the start, so keep an eye out in the angling press and on this website for news from the Tails Up camp.

Ed Greenfield